5 Things You Need to Know Before Investing Your Money

By Dottor Zebra Riccardo

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Starting to invest is an act of courage.

It means putting your hard-earned savings at risk with the possibility of achieving uncertain returns.

As if that weren’t enough, the investment world is full of people ready to take advantage of those who lack a solid understanding of the basic principles.

For this reason, before investing even a single cent, there are five key things you need to know.

In this article, we’ll take a closer look at each of them.

Investing Is NOT a Way to Get Rich

Investing Is NOT a Way to Get Rich

Very often, people associate investing with the classic advertisements that promise instant wealth, effortless gains, and success even if you only have €500 in your bank account.

Nothing could be further from the truth.

Investing is a way to protect your capital from inflation and to achieve your long-term life goals.

However, to make money from investments, you first need money.

There are no shortcuts.

Let me give you a simple example to prove this point.

A 10% return—which is already higher than the historical average market return of around 7%—on an investment of €100 equals €10 gross.

In this case, skipping one pizza dinner would already put the same “return” in your pocket.

But if you apply a 10% return to €100,000, the outcome is completely different: you would earn €10,000.

That’s an amount of money that can have a much greater impact on your life.

To save that sum without investing, you would need to skip 1,000 pizzas!

By now, it should be clear that investing cannot perform miracles if you don’t already have a meaningful amount of capital to put to work.

This does not mean that you shouldn’t invest if you “only” have €10,000 available.

On the contrary, the earlier you start, the better—especially from a long-term return perspective.

However, you must be aware that investing alone will not make you rich.

Now, let’s move on to the second key concept you need to understand.

Prevention Is Better Than Cure

Prevention Is Better Than Cure

It may sound like a cliché, but in the world of investing, it is an absolute truth.

We live in a culture that celebrates heroes—those who manage to fix major problems after life has already thrown them their way.

In investing, however, the hero looks very different: it is a boring office worker who avoids disasters before they happen.

This means that when you invest, your top priority should be not going broke.

In other words, you must avoid all situations that can seriously threaten your financial stability.

A common example is having excessive debt.

This is a situation that not only risks leaving you in serious financial trouble if you miss just a couple of payments, but also reduces your flexibility in other areas of life, such as your career.

In the same way, you should protect yourself from events that could leave you fully disabled, significantly reducing—or even completely eliminating—your ability to generate income in the future.

In short, to invest effectively, you must first work to eliminate all the risks that could lead to financial ruin.

Only after you have achieved a solid level of financial stability can you begin to build a proper investment plan.

Most Financial News Is Noise

Most Financial News Is Noise

The press and journalism have always been strongly driven by the search for the most sensational story.

In a way, this is understandable.

A plane crash (a tragedy, of course) makes headlines, while the thousands of planes that land safely every day do not.

However, in the Internet era, the competition for readers’ attention has become even more intense.

This has pushed us into a constant cycle of sensationalism, with articles and videos designed to continuously fuel fear.

Whether the topic is pandemics or wars, the anxiety-inducing component of the news has become increasingly dominant.

Financial news is no exception.

What you should do in this situation is turn off the TV.

As an investor, constant exposure to this type of news can seriously harm you and lead you to make poor decisions.

It is extremely difficult to stick to a sound investment strategy when you are constantly reading that the world is about to end.

Or that you are the only fool not making money because you did not buy the latest “hot” asset.

This is why it is essential to carefully select balanced and reliable sources and learn how to properly interpret financial news.

Your Worst Enemy Is Yourself

Investing is not just a matter of math.

There is no single formula that works perfectly for everyone.

That’s because when money is involved, very strong emotions come into play.

And these emotions often make strategies that are theoretically sound almost impossible to follow for the majority of investors.

Historically speaking, investing “correctly” would be relatively simple: invest 100% of your capital in stocks (or, more precisely, in well-diversified equity ETFs), wait 30–35 years, and you would likely end up with a substantial return.

I’m simplifying—but not by much.

However, investing all your savings in equities completely ignores the emotional reactions that can arise during market downturns, which are not only possible but quite common.

Market crashes can temporarily cut your invested capital in half during certain periods.

For this reason, such an approach is unrealistic for many people—especially in Italy, where the search for “safe investments” is almost a cultural constant.

Volatility is part of the game, and you cannot eliminate it—just like you cannot eliminate risk from life itself.

What you can control, however, is how you react to that volatility.

Short-Term Results Are Not a Sign of Skill

Short-Term Results Are Not a Sign of Skill

Very often, investors or speculators believe they are exceptionally skilled simply because they have achieved gains over a few months.

What they tend to forget is that, in the short term, luck plays a far more important role than actual ability.

The reality is that professional investors rely on a tested and repeatable process, refined over many years of experience.

And even these processes—like all investment strategies—go through periods in which they appear to stop working.

This is exactly what happened to Warren Buffett in the late 2000s.

For this reason, you should not be misled by your own instincts or by so-called “professionals” who approach you boasting about returns achieved over the past three months.

Instead, focus on building a solid financial planning process—one that can guide you throughout your life whenever you are faced with an important financial decision.

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Sono un professionista con una laurea in Economia e Finanza e oltre 20 anni di esperienza nel settore finanziario. Nel corso della mia carriera ho collaborato con importanti gruppi di investimento, maturando una profonda conoscenza dei mercati finanziari, delle strategie di investimento e della gestione del rischio. Oggi opero come consulente aziendale, affiancando imprese e investitori nelle scelte strategiche e finanziarie, con un approccio basato su analisi, trasparenza e visione di lungo periodo.